Research business opportunities Learner's Guide
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Activities Identifying business opportunities: Practical activity - Conducting a SWOT analysis
Conducting a SWOT analysis

A SWOT analysis provides an opportunity to acknowledge your abilities, which can be useful as a realistic snapshot of your business position.

Download the 'SWOT analysis worksheet' and work through your business idea.

Want some practice? Try the interactive activity 'Gaining staff input for a SWOT analysis' first!


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